Nicole Powell
Blogging Isn’t Dead: Why Your Business Needs One
A blog provides so many benefits to your audience and ultimately, your business.
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The Marketing Lab Blog
The Source For Marketing Tips Tailored for Entrepreneurs
To Transform Businesses That Sell To Brands That Stand Out
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Amanda Erzinger
Aug 1, 20222 min read
Crafting Compelling Business Stories: The Essentials
While the marketing you use to reach your audience is essential, what makes the most significant impact is connecting with that audience. Re
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Nicole Powell
May 24, 20218 min read
The 3 Core Elements of the Perfect Instagram Caption
The right captions can help drive traffic to your campaign, offer, website and increase engagement.
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Nicole Powell
Mar 1, 20212 min read
Brand Messaging Strategy: A MUST HAVE to be a true BRAND
“What does your company do?” When someone asks you this question, how do you respond? Better question... When someone asks, "Who is your...
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Julia Esplana
Feb 4, 20214 min read
6 Tips to Achieving Authenticity in Your Social Media Marketing
Being real and creating authentic content can form a deeper connection with you and your customers, encouraging brand loyalty.
But how...
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Nicole Powell
Oct 21, 20202 min read
The Why and How of Personalizing Your Brand
If you want to build real brand loyalty, you need to find ways to connect with your audience.
So how can you personalize your brand? We’re
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Nicole Powell
Sep 23, 20203 min read
Maximizing Your Branding Photoshoot Investment: Three Tips
We want to arm you with three great tips to get the most bang for your buck from your branding photoshoot.
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Nicole Powell
Sep 22, 20203 min read
Four Easy Steps To Finding Your True Brand
This is the quick version of the business to brand transformation. We walk you through the four stages to find your voice as a brand - from
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Nicole Powell
Sep 17, 20202 min read
How To Use Photography to Tell Your Brand Story
There are many ways to communicate the story of your brand so that is impactful and bolsters your message. Photography is an amazing tool...
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Nicole Powell
Mar 4, 20202 min read
How to Write Copy that Converts
Do you want to create more effective content on your website, social media, or advertising that motivates your audience to take action?...
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