The Marketing Lab Blog

When it comes to social media, it’s just as important to know what not to do as it is to know what to do. Part of our passion for...

Here are some tips to help you zero in on your brand persona, so you can write captions with a clear voice.

Do you feel like all the social media rules, tips, tricks, blogs, articles, do's and dont's are just too much and so confusing, so you...

Don't you just hate it when you watch an IGTV video or a story, and the person is just so gosh darn perfect on camera? You ask yourself,...

Have you ever stared at that blinking cursor on your screen and agonized over what to say? Believe me, you are not alone. By far one of...

Could humor be the key to your success on social media? This is a question I asked myself often during the second year of my Master’s...

Are you using Instagram Stories for your business? If you’re not, you could be missing out on a big opportunity to engage your clients...