The Marketing Lab Blog

Here are three tips on making the most out of the tools the varying video-sharing platforms offer you.

The right captions can help drive traffic to your campaign, offer, website and increase engagement.

It could be very tempting. It's so easy, right? Instant followers with no work on your part. Perfect scenario? I say no way, my friend....

Did a customer post a photo of your product or service? Or, did you see another user's image that totally fits your brand? Before you...

Being real and creating authentic content can form a deeper connection with you and your customers, encouraging brand loyalty. But how...